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More And More Luxurious Features Appearing On Non-Luxury Cars


More And More Luxurious Features Appearing On Non-Luxury Cars

Anthony Fontanelle
March 7, 2007

The automotive industry has always been a competitive world. Car makers continually outdo themselves and their competition in providing the best features on their vehicles. This trend is likely to go on and on as the younger generation looks for more and more technologically advanced features to complement their lifestyles.

In the past though, to make a car look good and perform better, car owners need to buy aftermarket parts or turn over their car to mechanics or aftermarket parts installers. Currently however, due to the competition in the auto industry, some very advanced features are already being made available on non-luxury cars.

Some of these features that one would find only on a high-end cars and vehicles not so long ago are heated cup holders and air conditioned glove compartments. These advances are made in the past and made available for luxury performance cars, but more recently, as the production costs for such features are cut down, car makers integrates these features on non-luxury cars. The reason for the integration of advanced features on cars is the fact that more often than not, car makers are targeting the younger generation of car buyers. And since the younger generation grew up to a technology driven world, it is only logical that the car they drive should also be inclined towards computers and technology.

One cool feature that you may find on non-luxury vehicles these days is the use of digital cameras to help drivers park their vehicle. This is a good way to keep a car, its passengers, and pedestrians safe when the vehicle backing up. Another cool feature that has been made available for modestly priced vehicles is the voice activated navigation system. This futuristic feature seems to be destined only for luxury cars but the reduction in cost of production makes it possible to be integrated on lower end vehicles.

For those who want to be always connected to the wired world, car makers offer instant connectivity by equipping their cars with Bluetooth capability. Aside from having Bluetooth capability which enables the driver to talk hands free on the phone, low-end cars are also equipped with auxiliary jacks for portable music players like the iPod and the Zune. High-end car audios are also fast becoming a standard even on non-luxury models. Some cars are even priced below the luxury level but offer more or less the same luxurious features that are once employed only by luxury cars. Advent in technology has made this possible, and it seems that the trend will continue in the future as more and more technologically advanced gadgets are developed and needs to be integrated into one’s car. There would come a time that those features that we see now exclusively on luxury cars, those high performance aftermarket components like brake parts from EBC Active Brakes Direct will also be present on the more common cars.

Source:  Amazines.com




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