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Dealer Product Services

American Government Special Collections Reference Desk

Dealer Product Services
Marketing Company

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Official Site: dpscrm.com

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Company Profile
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Also known as DPS, a company specializing in automobile dealership marketing.

Company Profile

The following section is from a 2004 press release.

Dealer Product Services (DPS) http://www.dpscrm.com and its Loyalty LineĀ® marketing solutions represent a paradigm shift from traditional mass-media advertising, to a blend of mass media this is integrated with proven "one-to-one" marketing principles and methodologies. DPS provides specific, targeted and measurable marketing campaign management services and messaging for all three automotive consumermarketing segments, including: current customers, previous customers, and prospective sales and service customers throughout a customer's life cycle. Our cost-justified solutions combine technology, process and database marketing expertise to ensure substantial and measurable financial benefits for our clients.


Article Index

DateArticleAuthor/Source
10 March 2004Dealer Product Services Corp. Expanding into Major Automotive and OEM MarketplaceDealer Product Services


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