Secrets To Getting A Great Deal On A Car |
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Winston Takeda
October 14, 2012
If you've ever gone car shopping, then you know what a horrible chore it can be. Salespeople can be like vultures, and they swoop down on their victims like hungry cats. Of course, it doesn't have to be this way. You can make buying a car as easy as buying a pizza if you know what you're doing. And luckily, you're reading this article, which means you are about to learn.
The first thing to understand is that sales people make their money off commissions. If they don't sell anything, they don't make any money. So right off the bat, in their own minds, they feel there is an adversarial relationship between the seller and the buyer. They see the buyer as having the money that pays their salary.
Consider this. You buy a $40,000 car. Let's say they get one percent, or $400. If you negotiate down from forty grand to thirty grand, you're basically taking a hundred bucks out of their pocket. At least that's the way they see it. So they've got every incentive to make you pay as much as possible.
One way to get around this is to clearly tell them that unless you get the best deal possible, you are going to leave. Tell them that right off the bat. It may seem rude or impolite, but this will set the state. Then, instead of seeing a negotiation for $400 vs. $300, they'll see the negotiation of being for $300 vs. $0. Naturally, because they will prefer the former, they'll do anything in their power to sell you the car at any price.
The next thing you'll need to do is make sure you know what kind of car you're looking for before you walk on the lot. Switching people to a more expensive car is something they are very good at. So unless you are sure you know what kind of car you want, stay away from a new car lot. Talk to your friends, research online, do whatever you can, but don't walk onto a lot unless you are sure.
Check the manufacturers website to get a good idea of the price. Sure, it will only list the MSRP, but you'll be paying a lot less. One way to estimate is to take between ten and fifteen percent off the MSRP. Then simply start for their. With this in mind, you are in good shape to get a great deal on a new car without getting taken advantage of.
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