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U.S. Department of Transportation 'Click It or Ticket' Campaign Focuses its Efforts to Nighttime Drivers


American Government

U.S. Department of Transportation 'Click It or Ticket' Campaign Focuses its Efforts to Nighttime Drivers

NHTSA
May 22, 2013


NHTSA 12-13
Wednesday, May 22, 2013
Contact: Derrell Lyles, 202-366-9550, Public.Affairs@dot.gov


Seat Belt Use at Record High, But Not at Night


WASHINGTON – U.S. Transportation Secretary Ray LaHood today launched the U.S. Department of Transportation's 2013 "Click It or Ticket" seat belt enforcement mobilization effort and reminded motorists about the severe risks of driving unbelted, day or night.

Data from the National Highway Traffic Safety Administration (NHTSA) shows that while nationwide seat belt use was at a record high of 86 percent in 2012, seat belt use at night continues to be lower than during the day.

"We've made great strides in getting people to buckle up since the first seat belt campaign was launched in 1985, but we still have work to do," said Secretary LaHood. "The 'Click it or Ticket' program builds on those earlier efforts – sharing the message that seat belts save lives."

According to NHTSA, the risk of being involved in a serious crash is greater at night than during the day. In 2011, 62 percent of motorists who died in a crash that occurred at night were unrestrained; compared to 43 percent of those who died in a crash during the day. During the Memorial Day weekend, law enforcement will focus on both day and night time drivers for seat belt use.

"Law enforcement officers across the country will be out day and night handing out tickets to unbuckled motorists," said NHTSA Administrator David Strickland. "We hope our 'Click It or Ticket' efforts will encourage more motorists to buckle up and make it a lifelong habit."

According to a NHTSA 2011 telephone survey, most people buckle up when officers begin writing more tickets, and many drivers continue the habit after the enforcement period ends.

Read more about seat belt safety in NHTSA's latest issue of SAFETY 1N NUM3ERS, a new online monthly newsletter on hot topics in auto safety – including problem identification, people at risk, and recommended practices and solutions to mitigate injury and death on our nation's roadways.

Stay connected with NHTSA via: Facebook.com/NHTSA | Twitter.com/NHTSAgov | YouTube.com/USDOTNHTSA | SaferCar.gov




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