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Misix Named Official Marketing Agency of Zizzo Racing

Misix Named Official Marketing Agency of Zizzo Racing

Brandon Mudd
High Side Media
Zizzo Racing
July 8, 2011

FOR IMMEDIATE RELEASE:

CONTACT:
Zizzo Racing
Brandon W. Mudd
BWMudd@ZizzoRacing.com
636-219-9676

Misix Named Official Marketing Agency of Zizzo Racing

JOLIET, Ill. – Zizzo Racing is pleased to announce Chicago-based Misix, Inc. (pronounced MY-six) has entered into a partnership with the longtime NHRA Full Throttle Series Top Fuel team to become its official marketing agency. Misix will work with driver TJ Zizzo and the PEAK Motor Oil/Herculiner team to increase its visibility and search for additional marketing partners to give Zizzo the opportunity to race the full season and race for a championship.

“We have been involved in motorsports for the past four years and it has been our objective to get involved with NHRA Full Throttle Series drag racing,” said Misix, Inc., President Dan Martens. “Partnering with Zizzo Racing has accelerated our entry into the fastest sport in the world and we could not have chosen a better team to represent the MISIX brand.”

Misix Inc., isbased in the Chicago area with an office in Milwaukee, Wis., as well and is a full service marketing company focused on helping businesses grow. They provide a full range of innovative services to help their clients succeed, including marketing and sales strategies, market research, economic analysis, event management and creative solutions.

“We are very excited about what Misix can do for Zizzo Racing,” Zizzo said. “Ever since Dan contacted us about working together, I’ve only seen positive things from him and Misix. We truly believe Misix is going to take this PEAK Motor Oil/Herculiner team to the next level and for us, that’s forming new relationships in the business world that will enable us to race full time in the NHRA Full Throttle Series.”

For more information on Misix, visit them on the Web at MisixInc.com.

Fans of TJ Zizzo and Zizzo Racing can find updates and photos of the PEAK/Herculiner Top Fuel team by checking out ZizzoRacing.com, Twitter.com/ZizzoRacing, and Facebook.com/ZizzoRacing. Videos of TJ and Zizzo Racing can be found at YouTube.com/TJZizzo.

Zizzo will race his PEAK/Herculiner rail in the 14^th Annual O’Reilly Auto Parts NHRA Route 66 Nationals at Route 66 Raceway in Joliet. The stars of the NHRA will race under the stars this weekend, with the first round of qualifying starting Friday at 5 p.m. local time and the second scheduled to run at 8 with Saturday’s two rounds of nitro qualifying set to run at the same times. Eliminations start at 11 a.m. Sunday. For ticket information, call Route 66 Raceway at 888-629-RACE or visit them on the Web at Route66Raceway.com.

-ZR-

About Zizzo Racing:
Zizzo Racing has been involved in drag racing at the top levels for more than 30 years. Based in Lincolnshire, Ill. and owned by Tony Zizzo, the team started racing in 1980 in the Top Alcohol Dragster class, moving to nitro with TJ in 2004 after earning his class license. In 2007, TJ Zizzo finished second in the final IHRA standings and now competes on a part-time basis in the NHRA Full Throttle Series.

About PEAK/Old World Industries:
PEAK® Performance Products are marketed and distributed by Old World Industries, which is among the largest privately held companies competing in the automotive aftermarket. The Northbrook, Illinois based company enjoys a presence in the automotive product markets, energy exploration, and chemical manufacturing in more than 50 countries worldwide. Old World's Product offering includes PEAK® Antifreeze; PEAK® Windshield Wash and Wiper Blades; PEAK® Performance Motor Oil; a full line of PEAK® Electronics; HERCULINER® Truck Bed Liner Kits; and SIERRA®, the safer antifreeze. For more information, please visit www.peakauto.com.

TJ Zizzo
TJ Zizzo is the driver of the PEAK/Herculiner NHRA Full Throttle Series Top Fuel dragster and his family-owned team is based in Lincolnshire, Ill. TJ has raced his entire life and runs Zizzo Enterprises, Inc., when he's not racing. He and his wife, Jen, have two children -- Maddie and Nick -- and spends what little free time he has golfing and riding motorcycles. Follow TJ on Twitter at Twitter.com/TJZizzo and on Facebook at Facebook.com/TJZizzo.
Team:
Owner: Tony Zizzo
Crew Chief: Mike Kern
Clutch Specialist: Tony Smith
Utilities/Tires: Mike Adams
Event Coordinator: Cathie Gallo
Cylinder Heads: Rick Dale
Car Chief: Rick Messmore
Bottom End/Motor Assembly: Ryan Ramos
Clutch/Car Assembly: Chris Schneider
Cylinder Head (right): Joe Cluts
Utility: Doug Wikell
Public/Media Relations: Brandon W. Mudd

Our mailing address is:
Zizzo Racing, Inc.
23275 North Olsen Court
Prairie View, IL 60069
Copyright (C) 2011 Zizzo Racing, Inc.

The Zizzo Racing logo and TJ Zizzo are trademarks of Zizzo Racing, Inc.