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FORD FIGHTS CUT PRICES.


Topics:  Ford Motor Company

FORD FIGHTS CUT PRICES.

The New York Times
May 23, 1914


British Automobile Makers Obtain a Rehearing of His Case.

Special Cable to The New York Times.

LONDON, May 22.-The right of the Ford Motor Manufacturing Company to fix the minimum price of Ford cars in England is again to be contested in the High Court of Justice. The Ford Company this year obtained a court decision entitling it to say what was the lowest price at which is automobiles should be sold here; but the Judges held that it had failed to prove the damage resulting from one of its London agents underselling others, althrough it was entitled to collect penalties for breach of contract. It is said that one of the chief causes of the litigation is the fact that certain English automobile manufacturers are endeavoring to check the Ford enterprice on this side, the large slae of Ford cars are here having had a disastrous effect upon English car sales.

Application was made today to the Court of Appleals for permission to reargue the case befor three Lords Justices of Appeal. This was allowed, and the Ford Company received an extension of time to present its case. Automobile manufacturing concerns are watching the action with considerable intrest.




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