Sheltra Motorsports Aligns With Hinson Sports Management

Topics:  Hinson Sports Management

Chris Knight
Sheltra Motorsports
June 22, 2010

MOORESVILLE, North Carolina (June 22, 2010) - - Officials from Sheltra Motorsports announced today that the Mooresville, North Carolina entity has aligned with Hinson Sports Management (HSM) to oversee the team’s marketing partners efforts and incentives effective immediately.

Brandon Hinson, owner of Hinson Sports Management will oversee the Sheltra Motorsports account which currently sits atop of the ARCA Racing Series presented by RE/MAX and Menards event point standings after eight races. The team has embraced an impressive season which has consisted of five top-five finishes and eight consecutive top-10 runs with ARCA ace Patrick Sheltra at the controls.

Hinson will work side-by-side with the management team at Sheltra Motorsports including Communications Manager Chris Knight and Marketing liaison Steve Howell.

“We are proud to welcome Brandon to our Sheltra Motorsports family,” said driver Patrick Sheltra, who finished third in the most recent ARCA Racing Series contest at Michigan International Speedway on June 11. “Our team has a lot of projects in the works not only for this year but for 2011 racing season as well. We saw Brandon and HSM as the perfect fit to join our growing operation in an effort to strengthen our marketing program. We’re already starting to see some major progress and I’m excited to see what the future will bring.”

Hinson, a long-time icon in the Motorsports arena shared his enthusiasm about joining the organization. “I'm pleased and honored to work with such a talented team of people at Sheltra Motorsports and driver Patrick Sheltra,” he remarked. “They've put themselves in the top position in the ARCA Racing Series points and it will be my duty to unite new marketing partners while expand the business-to-business relations with their current partners to capitalize upon their success."

HSM will join the team on the sidelines for the upcoming ARCA Racing Series event at Iowa Speedway for the running of the Prairie Meadows 200 on Saturday, July 10. Sheltra will make his fourth start at the Newton, Iowa facility and aims for a record setting nine consecutive top-10 finishes in a row. The Indiantown, Florida native’s best finish at the .875-mile paved was a ninth place run in 2008.

Cost-effective marketing partnerships are still available for the remainder of the 2010 ARCA Racing Series season. For additional information, please contact brandon@patricksheltra.com or marketing@patricksheltra.com.

Sheltra has 75 ARCA Racing Series presented by RE/MAX and Menards starts to his credit with one career victory at Salem (Ind.) Speedway (April 2009). During his ARCA tenure, Sheltra has accumulated 15 top-fives and posted 30 top-10 finishes. A third place qualifying effort at Rockingham (N.C.) Speedway (April 2009) and Michigan International Speedway (June 2010) is Sheltra’s best time trials effort to date. He has controlled the ARCA field six times for 148 laps.

For the latest on Patrick Sheltra, Sheltra Motorsports and marketing partnership opportunities please visit PatrickSheltra.com.

Join the official Patrick Sheltra fan page on Facebook by clicking here.

About Sheltra Motorsports:

Sheltra Motorsports (sheltramotorsports.com) is a three-tier Motorsports operation consisting of dirt and asphalt competition. Patrick Sheltra, a 24-year old native of Indiantown, Florida competes in the UMP and WoO (Dirt) Series; while also running a full schedule in the ARCA Racing Series presented by RE/MAX and Menards (No. 60) and a limited schedule in the NASCAR Nationwide Series. Sheltra Motorsports ownership is combined of Richard, Grace and Patrick Sheltra. The team is headquartered in Indiantown, Florida with additional operations in Richmond, Indiana and Mooresville, North Carolina.

About Hinson Sports Management:

Hinson Sports Management (HSM) is a Mooresville, North Carolina based company that works with motorsports teams and drivers in NASCAR, ARCA and NHRA to structure and present programs for marketing partners. HSM also represent sponsor clients in the world of motorsports to place them with the best property to meet their needs and goals and structure measurable Return-On-Investment (ROI) programs to maximize their results.

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TEAM COMMUNICATIONS CONTACT:
NAME: Chris Knight, Sheltra Motorsports
PHONE: 239.834.9797 or 239.214.1083
EMAIL: chris@patricksheltra.com