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Dealer Product Services

American Government Special Collections Reference Desk

Dealer Product Services
Marketing Company

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Official Site: dpscrm.com

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Company Profile
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Also known as DPS, a company specializing in automobile dealership marketing.

Company Profile

The following section is from a 2004 press release.

Dealer Product Services (DPS) http://www.dpscrm.com and its Loyalty LineĀ® marketing solutions represent a paradigm shift from traditional mass-media advertising, to a blend of mass media this is integrated with proven "one-to-one" marketing principles and methodologies. DPS provides specific, targeted and measurable marketing campaign management services and messaging for all three automotive consumermarketing segments, including: current customers, previous customers, and prospective sales and service customers throughout a customer's life cycle. Our cost-justified solutions combine technology, process and database marketing expertise to ensure substantial and measurable financial benefits for our clients.

Article Index

10 March 2004Dealer Product Services Corp. Expanding into Major Automotive and OEM MarketplaceDealer Product Services

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