History

The following section is an excerpt from Wikipedia's Isuzu Gemini page on 17 February 2025, text available via the Creative Commons Attribution-ShareAlike 3.0 Unported License.

The Isuzu Gemini is a subcompact car produced by the Japanese automaker Isuzu from 1974 until 2000. The same basic product was built and/or sold under several other names, sometimes by other General Motors brands, in various markets around the world. While the first generation was of a rear-wheel drive design, later versions were all front-wheel-drive, and the last two generations were no more than badge-engineered Honda Domani until the name was retired in 2000.

General Motors sought a replacement for their world car T-body Kadett / Gemini, and this time, instead of building one design on several continents, they decided to build a world car in one location and export it to several continents. As a considerable portion of the T-body manufacturing had been turned over to Isuzu in Japan for economic reasons, so would the manufacturing of the replacement. In 1984, Isuzu again commissioned Giorgetto Giugiaro who was responsible for the 117 Coupé and the Piazza. This time, he was to design an economy car on the new front-wheel drive R-body platform. The R-body featured a MacPherson strut front suspension and beam axle rear suspension, which foreshadowed most of GM's offerings through their current model lineup. Giugiaro's design followed the Piazza design very closely in shape and detail, though the proportions made the Gemini appear shorter and taller in its three-door version, and a four-door sedan (notch back) was also designed.

Unfortunately for everyone involved, Isuzu presented the designs to GM prior to freezing them, and GM ordered a number of detail changes to them without ever consulting the designer, Giugiaro, which was taken as an insult, and ended the long relationship between the noted Italian designer and Japan's second oldest car builder. The insult was serious enough to Giugiaro that he denied the design was his until a decade after the vehicle went out of production.

In the US, the vehicle was available from Chevrolet (and as a Geo beginning in mid-1988) as the Spectrum, or from Isuzu themselves, as the I-Mark. GM's Pontiac division sold the I-Mark as the Pontiac Sunburst in Canada from 1985 to 1988. Sales were limited to coastal markets initially, as import quotas restricted the number of cars General Motors could sell in the United States. The Spectrum was presented at the end of November 1984, with cars initially going on sale in 16 eastern states. Isuzu's own I-Mark went on sale during the 1985 model year. Due to the quotas, only 29,500 cars were available the first model year, about a quarter of what GM had hoped to be able to sell.

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